Print and broadcast are the foundation of our advertising efforts. Whether we focus on price/item messages or are promoting an event, our advertising keeps our brand and your products top-of-mind in the Northwest.
Broadcast Media
TV
We achieve high visibility with our messages in network primetime and specials, sporting events, and local news. TV spots reach millions of viewers in Northwest households.
OTT Ads
With an increasing amount of consumers opting out of traditional cable or satellite television, we are purchasing OTT (Over-The-Top) ads to better reach these consumers. OTT devices (Roku, AppleTV, etc.) and subscription services (YouTubeTV, Sling, Hulu) offer advertising opportunities on a CPM (cost per thousand) basis. Cascade runs an OTT schedule alongside all of our advertising campaigns to reach the campaign target demographic that isn’t consuming their video/television content via cable or satellite. OTT schedules run in every community our stores are located throughout the Northwest.
Radio
Our reach is extensive throughout the Northwest. Hundreds of radio ads are heard on premier programming that reaches over 5 million people, multiple times every month!
Starting at $2500
TV/Radio Broadcast Package
Winter Boots
Riggs Apparel & Purina Feed
Champion Generators
Digital Advertising
Media Network Homepage Takeovers
Your product, brand, and message featured on Oregonlive News homepage for 24 hours.
Starting at $1500
Can be packaged with Digital Display
Digital Display Ads
Across our media network we use targeted digital display ad campaigns that focus on specific zip codes around our stores.
Targeted ads are served from the OregonLive website and on their Extended Reach Network, which is comprised of thousands of brand-safe websites. This ensures our brand and product promotions are visible on other sites potential Cascade customers visit (i.e. FoodNetwork, ESPN, CNN, etc.)
Digital display ads are also a part of every Media Network homepage takeover running throughout each site.
Starting at $2000
per week
Can be packaged with Media Network homepage takeovers
Social Media
We utilize Instagram and Facebook platforms to layer in a social presence for our advertising. Again, we target specific zip codes within Oregon and Washington. We feature focused content for an average of seven days, with campaigns changing weekly.
Starting at $1500
per post
